The Silicon Valley Edge
A Habitat for Innovation and Entrepreneurship
Edited by Chong-Moon Lee, William F. Miller, Marguerite Gong Hancock, and Henry S. Rowen

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The Silicon Valley Edge

Edited by Chong-Moon Lee, William F. Miller, Marguerite Gong Hancock, and Henry S. Rowen

Contributors

JAMES D. ATWELL is a partner at Summit Partners in Palo Alto. Prior to joining Summit, he held a number of leadership positions at PricewaterhouseCoopers LLP, most recently as Global Managing Partner of Private Equities. He was also a member of the firm's board of directors and Managing Partner of the San Jose / Menlo Park offices from 1994 to 1998. With twenty years of experience in public accounting, the last seventeen years at PricewaterhouseCoopers, he has served numerous companies and assisted in more than twenty initial public offerings. His first-hand experience with emerging technology companies and his accounting expertise have made him a regular speaker at conferences, at training courses, and on television. He is also on the executive board of Santa Clara University's Board of Fellows, and the Economic Development Impact Board at Stanford. He received his bachelor of science and commerce degree from Santa Clara University.

DADO P. BANATAO is a venture partner at the Mayfield Fund. A successful Silicon Valley entrepreneur, he specializes in identifying investment opportunities involving semiconductor and software solutions for telecommunications, client-server computing, and consumer electronics. He currently serves as chairman of Cyras Systems, Inc., Marvell Semiconductor, Inc., NewMoon.com, NewPort Communications, Inc., Silicon Access Technology Inc., SiRF Technology, Inc., Stream Machine, and Sandcraft, Inc. Before joining the Mayfield Fund, he founded three Silicon Valley semiconductor companies, and is credited with developing several key semiconductor technologies during a career that has included positions at National Semiconductor, Seeq Technologies, Intersil, and Commodore International.

JOHN SEELY BROWN is Chief Scientist of Xerox Corporation and director of its Palo Alto Research Center (PARC). At Xerox, he has expanded the role of corporate research to include organizational learning, ethnographies of the workplace, complex adaptive systems, and techniques for unfreezing the corporate mind. A member of the National Academy of Education and Fellow of the American Association for Artificial Intelligence, he also serves on numerous advisory boards and boards of directors. His books include Seeing Differently: Insights on Innovation and The Social Life of Information (co-authored with Paul Duguid), and in 1999 he received the Holland Award for the best paper published in Research Technology Management Magazine.

EMILIO J. CASTILLA is a doctoral candidate in the Department of Sociology at Stanford University, specializing in economic sociology, organizations, and comparative sociology. He received his master's degrees in sociology from Stanford University and business analysis from Lancaster University, and also holds bachelor's and master's degrees in economics from the University of Barcelona. His most recent book examines advanced quantitative methodologies for the analysis of longitudinal data in the social sciences. An active researcher and teacher, he received the Cilker Teaching Award in 1999 and the Stanford Centennial Teaching Award in 1998. Currently, he studies the influence of social networks on intra-organizational career paths and employee performance. He is also working on a comparative network analysis of venture capital firms in Silicon Valley and Route 128.

JOHN C. DEAN is President and CEO of Silicon Valley Bancshares and Chairman of Silicon Valley Bank, its wholly owned subsidiary, the only national provider of banking services to emerging stage technology and life science companies. In the course of his twenty-year banking career, he has held president and CEO positions at several other major financial institutions, including Pacific First Bank in Seattle, First Interstate Bank of Washington, and First Interstate Bank of Oklahoma. A former Peace Corps volunteer in Western Samoa, he earned a bachelor's degree in economics from Holy Cross College and an MBA from the Wharton School at the University of Pennsylvania.

PAUL DUGUID, a historian and social theorist affiliated with the University of California, Berkeley, and the Xerox Palo Alto Research Center (PARC), is co-author of The Social Life of Information. His commitment to multidisciplinary work has led him to collaborate throughout his career with social and computer scientists, economists, linguists, management theorists, and social psychologists. His articles and reviews have been published in the Times Literary Supplement, the Nation, and the Threepenny Review, as well as in a broad array of scholarly journals in fields including anthropology, business and business history, cognitive science, computer science, design, education, economic history, human-computer interaction, management, organization theory, and wine history.

KEVIN A. FONG is a Managing Partner of the Mayfield Fund. An entrepreneur and venture capital leader in the communications industry, he directs Mayfield's communications group, which invests in wireless, broadband equipment and communications services, optical communications, and digital television. He serves on the boards of a number of companies, including Geocast Networks, Legato Systems, Burst Networks, and InterWave. A nationally recognized philanthropist, he co-founded Silicon Valley Social Ventures (SV2), and is an invited member of the American Leadership Forum. He holds MBA and master of science degrees in electrical engineering from Stanford University, and a bachelor's in electrical engineering from the University of California, Berkeley.

THOMAS J. FRIEL, President of Heidrick & Struggles's Global Practices Division, directs the worldwide industry, functional, and leadership practices of this internationally recognized recruitment firm. He also serves as a member of the firm's board of directors. Since joining in 1979, he has established the firm's Silicon Valley presence; co-founded its International Technology Practice, serving clients in computer, software, telecommunications, instrumentation, defense electronics, and related high-technology industries; and launched its Asia Pacific offices. Listed among the top 200 executive recruiters in the world by The Global 200 Executive Recruiters, he also received in 1998 the John Struggles Partnership Award, the firm's most significant honor. An honors graduate of Purdue University, where he majored in industrial engineering and operations research, he also holds an MBA from Stanford University.

JAMES F. GIBBONS received his bachelor of science degree from Northwestern University, and his Ph.D. from Stanford, where he subsequently joined the faculty. In 1964, he was appointed professor of Electrical Engineering, and named Reid Weaver Dennis Professor of Electrical Engineering in 1983. From 1984 to 1996, he served as Dean of the School of Engineering. His principal research and teaching interests focus on semiconductor device analysis, process physics, and technology. In 1957, he began working at the Shockley Semiconductor Laboratories, where silicon processing was initiated in Silicon Valley, and he has consulted widely in the semiconductor electronics industry for the past 40 years. He sits on the boards of Lockheed Martin Corporation, El Paso Natural Gas, and Cisco Systems, as well as several start-up ventures.

ELLEN GRANOVETTER received her master's degree in urban planning from Johns Hopkins University. She has served as project director, research analyst, and proposal / report writer on a variety of research projects, ranging from the causes of homelessness to the demand for continuing education from industry. She currently works as a freelance writer and researcher.

MARK GRANOVETTER is Joan Butler Ford Professor in the Department of Sociology at Stanford University. He received a Ph.D. from Harvard University, and an honorary doctorate from Stockholm University. He has published many articles in professional journals on social networks, inequality, and economic sociology. Currently, he directs a research project funded by Stanford's Bechtel Initiative, on the "Networks of Silicon Valley." He is also working on two book manuscripts: Society and Economy: The Social Construction of Economic Institutions, forthcoming from Harvard University Press, and, in collaboration with Patrick McGuire and Michael Schwartz, The Social Construction of Industry: Electricity in the United States, 1880-1925, forthcoming from Cambridge University Press.

MARGUERITE GONG HANCOCK manages the Silicon Valley Networks Project at the Asia/Pacific Research Center at Stanford University. A specialist on government-business relations in information technology development, she has served as Director of Network Research for the Computer Industry Project at Stanford's Graduate School of Business, and Research Associate at the East Asia Business Program of the University of Michigan. She received a B.A. in humanities and East Asian studies from Brigham Young University and an M.A. from Harvard University in East Asian studies. Her Ph.D. work at Tufts University's The Fletcher School of Law and Diplomacy focused on computer industry development in China. Her current research centers on Silicon Valley and regions of innovation and entrepreneurship in Asia.

THOMAS F. HELLMANN is Assistant Professor of Strategic Management at Stanford University's Graduate School of Business. His research and teaching focus on strategic management, and entrepreneurship and venture capital, examining both the theoretical foundations of the industry and its empirical regularities. He obtained his Ph.D. from Stanford's Department of Economics, where he worked and co-authored with Professor Joseph Stiglitz, former head of the Council of Economic Advisors under President Clinton and subsequently chief economist of the World Bank. He obtained his bachelor's degree in economics at the London School of Economics. He has lectured and consulted extensively on entrepreneurship and venture capital across the United States, Europe, Asia, and Latin America.

DOUG HENTON is the founder and President of Collaborative Economics in Palo Alto, specializing in collaborative projects to improve regional competitiveness and economic development. Previously, he spent a decade as Assistant Director of SRI International's Center for Economic Competitiveness, where he directed local strategy projects in diverse regions, including Florida, California, Texas, Hong Kong, Japan, and China. He has provided consulting assistance to many organizations, including the President's Commission on Industrial Competitiveness, the U.S. Department of Commerce, the James Irvine Foundation, and the Heinz Endowments. An active speaker at interactive "Civic Entrepreneur Workshops," he has also co-authored a book, Grassroots Leaders for the New Economy, with Kim Walesh and John Melville. He holds a bachelor's degree in political science and economics from Yale University and a master's degree in public policy from the University of California, Berkeley.

HOKYU HWANG is a doctoral candidate in the Department of Sociology at Stanford University, specializing in comparative, economic, and political sociology, organizations, and development. He received his master's degree in sociology from Stanford and his bachelor's from the University of California, Berkeley. He is currently a teaching fellow at Stanford, and his recent research covers social networks in Silicon Valley, university collaboration with industry, and commerce in legal services. For his dissertation, he is studying changes in international development practices by focusing on national development planning. In 2000, he was honored with Stanford's Littlefield International Graduate Fellowship.

CRAIG W. JOHNSON is Chairman of Venture Law Group. A graduate of Yale University and a former Peace Corps volunteer in Ethiopia, he worked with Burroughs as a systems computer programmer, and subsequently received his law degree from Stanford University. He joined the Palo Alto law firm of Wilson, Mosher & Sonsini (now Wilson Sonsini Goodrich & Rosati), and in 1993 co-founded Venture Law Group. Among the companies his firm has helped to start are Yahoo!, eToys, Cerent, Foundry Networks, Garage.com, Phone.com, Chemdex, Hotmail, Drugstore.com, and Netcentives. In 1997, he was recognized by Business Week as one of Silicon Valley's top 25 "movers and shakers," and in 1999 by Red Herring as one of the Valley's nine "top power brokers."

STEVE JURVETSON is a managing director of Draper Fisher Jurvetson. He served on the board of directors of Hotmail from its inception through its acquisition by Microsoft, and was the founding venture investor in Kana, Interwoven, and Lightwave Microsystems. Formerly an R&D engineer at Hewlett-Packard, he has also worked at the Center for Materials Research, Mostek, Apple, NeXT, and Bain & Co. At Stanford University, he finished his bachelor's degree in 2 years, graduating first in his class, and subsequently earned a master's in electrical engineering and an MBA. Recently named "The Valley's Sharpest VC" on the cover of Business 2.0, he was also chosen by the San Francisco Chronicle and San Francisco Examiner as one of "the ten people expected to have the greatest impact on the Bay Area in the early part of the 21st Century."

E. FLOYD KVAMME is a partner at Kleiner Perkins Caufield & Byers, a high-technology venture capital firm, and currently sits on the boards of Brio Technology, Gemfire, Harmonic, National Semiconductor, Photon Dynamics, Power Integrations, and Silicon Genesis. He is chairman of Empower America and is a director of the Technology Network and National Venture Capital Association. One of five members who began National Semiconductor in 1967, he helped to build it into a billion-dollar company, first as General Manager of Semiconductor Operations, and later as President of the National Advanced Systems computer subsidiary. He has also served as Executive Vice President of Sales and Marketing for Apple Computer. He holds two degrees in electrical engineering, a bachelor's from the University of California, Berkeley and a master's from Syracuse University.

CHRISTOPHE LÉCUYER, a graduate of the Ecole Normale Supérieure in Paris, received his Ph.D. in history from Stanford University. He is currently a postdoctoral fellow at the Dibner Institute for the History of Science and Technology at the Massachusetts Institute of Technology, and is preparing a book on the history of Silicon Valley. He has written extensively on university-industry relations and the history of medical and scientific instrumentation. Among his publications are "MIT, Progressive Reform, and 'Industrial Service,' 1890-1920" (HSPS, 1995) and, in collaboration with Timothy Lenoir, "Instrument Makers and Discipline Builders: The Case of Nuclear Magnetic Resonance" (Perspectives on Science, 1995).

CHONG-MOON LEE serves as a consulting professor at the Asia/Pacific Research Center at Stanford University, as well as Chairman and CEO of AmBex Venture Group, and Chairman Emeritus of S3, Inc. Previously, he founded Diamond Multimedia Systems, an internationally successful producer of PC graphics accelerator products. As Vice Chairman of the United States National Committee for Pacific Economic Cooperation Council (US-PECC), he chaired the Organizing Committee for the inaugural U.S. and Asia/Pacific Information Technology Summit. A native of Seoul and a naturalized U.S. citizen, he has a diverse background in education, cultural exchange, business, and philanthropy. His current research interests include Korean entrepreneurship and the networks of Silicon Valley. In 1993 and 1994, he was a finalist for Inc. magazine's Entrepreneur of the Year in the Northern California region.

REGIS MCKENNA is chairman of The McKenna Group, an international consulting firm specializing in the application of information and telecommunications technologies to business strategies. He is also a venture partner of the venture capital firm Kleiner Perkins Caufield & Byers. Over the past 30 years, he has worked with a number of entrepreneurial start-ups, including AOL, Apple, Compaq, Electronic Arts, Genentech, Intel, Linear Technology, Lotus, Microsoft, National Semiconductor, Silicon Graphics, and 3Com. In the last decade, he has consulted on strategic marketing and business issues to firms in the United States, Japan, and Europe. The author of four books-The Regis Touch, Who's Afraid of Big Blue, Relationship Marketing, and Real Time: Preparing for the Age of the Never Satisfied Customer-he lectures extensively on the social and market effects of technological change. He attended Saint Vincent College and Duquesne University.

WILLIAM F. MILLER is Herbert Hoover Professor of Public and Private Management emeritus at Stanford University's Graduate School of Business, where he also co-directs two executive education programs on strategy and entrepreneurship in the high-technology sector. Formerly Stanford's Vice President and Provost, he also served as President and CEO of SRI International, as well as Chairman of the Board, CEO, and a founder of the David Sarnoff Research Center (now the Sarnoff Corporation). He has served on many government commissions, directed several nonprofit organizations, and is currently actively involved, through speaking engagements and research, in developing new information infrastructures, both in Silicon Valley and internationally. He serves on several boards of directors of Silicon Valley companies. He studied at Purdue University, where he received a B.S., M.S., Ph.D., and D.Sc., honoris causa.

T. MICHAEL NEVENS is a director in McKinsey & Company's Silicon Valley office, and Managing Partner of the firm's Global High Tech Industry Practice. Working primarily with international clients in the computer, software, networking, semiconductor, and telecommunications industries, he focuses on revitalizing core businesses, creating new business, market entry, acquisitions, mergers, and alliances. He has written on these issues in the Wall Street Journal, Financial Times, and Harvard Business Review, and speaks regularly to industry groups. Prior to joining McKinsey, he held several staff positions with the U.S. House of Representatives, and also worked as a consultant with Arthur Andersen & Company's computer systems practice. A graduate of the University of Notre Dame, he also received a master's degree in industrial administration from the Krannert School of Purdue University.

HENRY S. ROWEN is Director of the Asia/Pacific Research Center at Stanford University. He is also Senior Fellow at the Hoover Institution, and Professor of Public Policy and Management emeritus at Stanford's Graduate School of Business. An expert on international security, economic development, and Asian economics and politics, he served as Assistant Secretary of Defense for International Security Affairs in the U.S. Department of Defense from 1989 to 1991. He was Chairman of the National Intelligence Council from 1981 to 1983; president of the RAND Corporation from 1968 to 1972; and Assistant Director, U.S. Bureau of the Budget, from 1965 to 1966. He is a widely published author, whose current research focuses on centers of innovation and entrepreneurship around the world, economic growth prospects for the developing world, and political and economic change in East Asia.

ANNALEE SAXENIAN is Professor of Regional Development in the Department of City and Regional Planning at the University of California, Berkeley. She is internationally recognized for her research on technology regions in the United States and Europe, and has written extensively about innovation and regional development, urbanization and the technology industry, and the organization of labor markets in Silicon Valley. Her book Regional Advantage: Culture and Competition in Silicon Valley and Route 128 received the Association of American Publishers award for the best professional and scholarly book of 1994. She holds a B.A. in economics from Williams College, an M.C.P. in city and regional planning from the University of California, Berkeley, and a Ph.D. in political science from the Massachusetts Institute of Technology.