http://www.sup.org/books/title/?id=23497
TY - BOOK TI - The Co-Creation Paradigm AU - Ramaswamy, Venkat AU - Ozcan, Kerimcan SP - 360 CY - Stanford PB - Stanford University Press PY - 2014 UR - http://www.sup.org/books/title/?id=23497 Y2 - 2024/04/22 ER -
{{ Cite book | first=Venkat | last=Ramaswamy | first2=Kerimcan | last2=Ozcan | title=The Co-Creation Paradigm | publisher=Stanford University Press | year=2014 | isbn=9780804790758 | location=Stanford, CA | url=http://www.sup.org/books/title/?id=23497 }}
Cloth: 9780804789158
Ebook: 9780804790758